Donor Relations and Stewardship sustains and nurtures relationships with University of Georgia donors through cultivation. Acknowledgment, recognition, and transparency through stewardship programs and events fosters a stronger interest in future support.
Our office asks the important question,
“How do you turn donors into loyal supporters?”
We think the answer is an effective
Donor-centered fundraising is accomplished through timely and appropriate gift acknowledgement, transparent investment and impact reporting, meaningful recognition of support, special communications, and enhanced engagement based on the unique needs of the donor. By instilling trust that investments are making a positive difference at the university and maintaining thoughtful and consistent contact, we ensure that our donors have had a pleasant, enriching experience with the University of Georgia. This better prepares our fundraisers for the next big “ask” and turns one-time gifts into a lifetime of support.